Web firm checks in to lucrative hotel market
Online marketing firm Fifteen Digital has landed several new clients in the hospitality sector after launching a new social media training and support service.
The Stoke-based business has won contracts with several hotels across the country, including the Crown Plaza in Nottingham and the Holiday Inn in Bolton as well as the Moat House Hotel in Stoke, for its social media services.
The company runs in-house social media workshops with hotel staff and management and also offers additional services which support the social media activity operated by hoteliers.
In the six weeks since the firm began working with Moat House Hotel, it has received three wedding bookings, two Christmas party bookings and recruited an events co-ordinator all through its Facebook page.
The group, which has an additional office in the North East of England, is now in talks to increase its offering to Moat House while also rolling out its services further afield, having already enjoyed success in the North West and Yorkshire.
Business development manager Sarah Mountford said: “This has really helped me and Fifteen Digital as a whole re-establish what we do.
“People have been noticing what we can do and are really keen to get involved and use our online marketing abilities.
“We run regular social media workshops which have done really well and we are hoping to expand them into the North East, where we can manage them from our Darlington office.”
Ross Luckett, assistant revenue manager at Moat House Hotel, said: “Initially Sarah was working on our Facebook page to give it a more professional edge and we decided we wanted a more commercial feel to it.
“We didn’t have the knowledge to do it ourselves but Sarah made it look so much better and has drummed up a significant amount of trade through it.
“Fifteen Digital really listened to what we wanted and I would definitely recommend the firm to other businesses looking to develop their online presence.”
