Shillington College

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Showing 41-50 of 105 articles

  1. How to get more sales online

    Katy Cowan /

    If you're a creative business and you have a product or service to sell online, then you'll no doubt want to be as profitable as possible. How you boost sales online depends on one key ingredient - and that's conversion...

  2. The top reasons why freelancers turn nasty

    Katy Cowan /

    Business can be cruel, especially when competition is at play. When you're a freelancer you'll undoubtedly come across some toxic characters who ruin your day with their negative drivel. You might encounter these people on Twitter or even at networking events...

  3. How to make the most of networking if you're a freelancer

    Katy Cowan /

    When it comes to networking, you'll often be attending events on your own doorstep along with other local freelancers. How you make the most of these events is quite important if you want to be a success and win new business...

  4. How to turn negatives into positives in business

    Katy Cowan /

    You know those moments when you do something wrong, step on someone's toes or receive an unsavoury email or tweet? When you literally slap yourself on your forehead or clench your teeth in embarrassment when you mess up? Or get that nasty stinging sensation of adrenaline when someone is nasty to you? You want the whole earth to swallow you up...

  5. How to deal with difficult clients

    Katy Cowan /

    Ask anyone who runs a business what one thing makes their life difficult and they'll roll their eyes and almost immediately say - clients! Clients can be tough going for any freelancer or small firm. It's like having lots of different bosses in lots of different companies with lots of different politics to contend with - all demanding your time and attention, all at the same time...

  6. How to be confident when freelancing

    Katy Cowan /

    Self-confidence is having confidence in oneself. Confidence is an absolute essential trait to have when you freelance and run your own business. You need to have confidence in your abilities to do great work and keep clients happy. You need to be confident when going to...

  7. How to get the most out of your freelancing life

    Katy Cowan /

    Freelancing is hard work. You not only have to provide the skills you're offering. You also have to juggle everything from your own PR, marketing and networking to general book-keeping and administration. You also have to deal with clients, go to your own meetings and fit in your workload somewhere along the way...

  8. How to get seen in the right places

    Katy Cowan /

    When you first start out in freelancing, you'll want to raise your profile and get in front of as many people as possible. You'll want to get noticed because you'll want to say you're 'open for business' and start to attract clients. How you do this is by finding the right vehicles to transport your message to the right audiences...

  9. The real reasons why people stop following you on Twitter

    Katy Cowan /

    It's awful isn't it - when someone stops following you on Twitter. You feel rejected, hurt, lost and wonder where it all went so wrong. You question what you did to offend or upset these unfollowers and you're worried that you've said or done something to turn them away... Now just wait a minute! Hold it right there! We're talking about a social network here. A micro-blogging site that has mill...

  10. How to make the most of Twitter

    Katy Cowan /

    Twitter is by far one of the best social media networks you can use if you're a freelancer. Not only is Twitter free to use, it's incredibly useful for those looking to connect with others and/or win new business. You can follow people who are relevant to you, network and win new business, all at the touch of a button. But how do you get the most out of those 140 character tweets and the peopl...

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