6th Feb 2012 ⁄ Press releases are a presentation of facts, written especially for journalists in the hope of publication or broadcast. They are an opportunity for brands, businesses and organisations to reach their target audience through the medium of the media...
25th Jan 2012 ⁄ When you freelance, there is nothing more disconcerting than suddenly finding yourself with absolutely no clients whatsoever. No clients obviously means no income, so it's natural to panic and feel like the world is collapsing around you. So what do you do when work dries up...
1st Dec 2011 ⁄ When you freelance and work for yourself, you'll be working on many projects for lots of different clients. Most will run smoothly but others will teach you some valuable lessons about how to prevent things from going wrong next time...
9th Nov 2011 ⁄ ‘Borrowing’ the work of others has become much easier as a result of advances in technology, in particular, the internet. Plagiarism has become rife over the internet but that is not to say that it is fine to copy the work of others...
8th Nov 2011 ⁄ If you're a freelancer and you work from home, you'll know only too well the challenge of separating work from personal life and finding ways to stay productive during working hours. There'll also be times when you suffer from cabin fever and you'll...
7th Nov 2011 ⁄ There is a fine line between the right to express ourselves freely and the law of defamation. Finding yourself on the wrong side of that line can land you in hot water if you are not careful...
3rd Nov 2011 ⁄ It's almost laughable the amount of times I've heard people say to me 'I wish I had the guts like you to go freelance!' These people are usually employed by someone else and are stuck in jobs they don't enjoy, dreaming of the day they can start their own business...
2nd Nov 2011 ⁄ Whether you like it or not, competition is always out there. There will be plenty of businesses just like yours, pitching for the same work and fighting to survive. And in today's economic climate, freelancers and small firms will be battling to stay afloat like never before...
26th Oct 2011 ⁄ Your website is the single most important aspect of your business these days. It's a crucial first impression and will determine whether people hire you for your services or buy your products. With this in mind, it's vital that you have a website that turns visitors into paying customers...
21st Oct 2011 ⁄ An online portfolio is a chance to showcase your work and skills to potential clients or employees. It's a first impression and can make or break whether someone decides to pick up the phone and hire you. The more effort you put into making your portfolio a success...
12th Oct 2011 ⁄ Twitter is by far the biggest and best social media platform when it comes to creative networking online. It's fun, it's fast and you can quickly find and chat to like-minded individuals or even people looking for your products and services. But did you know most people check out your profile before they decide to follow you?...
5th Oct 2011 ⁄ You went freelance to have a happier work/life balance, enjoy all the perks of working for yourself and be your own boss - so why do you feel so miserable, stressed and exhausted? When we work for ourselves, we often make many mistakes...
"Isn't he supposed to wait until we've lost a penalty shoot-out?"
9th Feb 2012 ⁄ London ⁄ Integrated brand and marketing agency Pepper is kicking off the New Year with three new appointments following a successful 2011. The new starters will bolster the agency’s creative and account mana...
