Advertising
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New Look enlists 100 real girls to star in new ad
High street fashion retailer New Look is revolutionising the way they advertise by using style savvy customers and staff in the soon to launch ‘100 Days of Summer’ campaign. Developing the trend for using real people, the popular store has taken the notion one step further by enlisting the help of 100 real girls and boys with real street style- more than any other brand has done before. T...
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RBH Launches Bra Doctors
Advertising agency, Rees Bradley Hepburn has developed and launched a new Facebook App for Freya Lingerie as part of their ongoing social media strategy implementation. The app, developed in-house, supports Freya’s mission to banish bad bras and with it bad bra hell. The new tab on the Freya Facebook page allows women to ask a question to a Freya ‘Bra Doctor’ and receive a diagnosis and ...
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Interflora Revisits TV to Deliver Brand Message in Time for Mothers Day
After a quarter of a century, Interflora, the UK’s most recognised and most trusted flower delivery brand, is to take to the TV screens with a new campaign set to shout loud its core messages to customers in the lead up to Mother’s Day, 3 April. The 30 second campaign created by Interflora’s agency Kanjo will break on Thursday 24 March. It will run at key prime time slots across a mix of ...
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Thoughts for the Weekend from Not To Scale
London-based Not To Scale directing duo Ubik teamed up with agency BMB for a second time to create another beautifully crafted Laterooms.com commercial. The 30” film retains all the fun and charm of discovering an amazing place to stay for that trip away. The brief was to develop the bubble world theme from last years 'Search', setting them in an abstract environment to reflect the Lateroom...
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Brass wins at OTC Awards
Brass Agency has won at the prestigious OTC Marketing Awards for the Seven Seas Joint Age Calculator Seven Seas Joint Age calculator, fighting off strong competition from brands including Berocca, Benadryl, Clarityn, Calpol, Zantac and Wartner and agencies such as JWT and Euro RSCG...
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Linda McCartney Foods takes over This Morning ad breaks
This April, Linda McCartney Foods will be returning to TV for the first time in 15 years with a week-long series of documentary style advertising exclusively on ITV1’s This Morning. This innovative media solution conceived by Total Media, is part of a wider integrated marketing campaign telling the story of the hunt to find the UK’s tastiest meat-free dish – created by Feel. Linda McCart...
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TheAgency Launches Ad Campaign for Del Monte
Iconic fruit juice brand Del Monte has launched a national advertising and social media campaign through Bath-based TheAgency, positioning the global brand at the premium end of the UK ambient juice category. The commercial, currently airing on ITV1, features members of the public tasting Del Monte orange juice as part of the recent research programme that fo...
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Window of opportunity for Gratterpalm
It’s lights, camera, action for Gratterpalm, the North’s leading advertising agency, after winning a brief to create a TV commercial for the world’s largest window coverings business, Hunter Douglas. Gratterpalm is working in partnership with Portal Communications, the design agency responsible for the non-broadcast elements of the campaign, and together they have been briefed to raise a...
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Gratterpalm is named one of the best
Gratterpalm, one of the north’s leading advertising agency, is celebrating after it was named one of the ‘100 Best Companies’ in ‘The Sunday Times 100 Best Small Companies to Work For’ awards. The Leeds-based firm...
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Online advertisers could now face action if they fall foul of the advertising code
Honesty is the best policy and this will be the only option for online advertisers from next month. From March 1, the Advertising Standards Authority (ASA) advertising codes will apply to commercial websites and businesses which promote their products on both websites and social networks, such as Facebook and Twitter...









