Isolated Heroes - A new Scottish Street Wear label
After the success of the emerging talent’s graduate collection, ‘Voodoo Zumbies’, a new collection will be released for the Autumn/Winter 2012 season.
Called 'Isolated Heroes' this is predominantly a Unisex label with the idea of bringing Optimistic Clothing and a fierce sense of identity into the designer market. It primarily forms and reflects the air of excitement flooding through the new generation of the UK's young and amazing.
The AW collection will be a continuation of Samantha’s elaborate energetic designs carrying forward similar themes of Voodoo, Shamanism and researching modern Muti Murders and tribes with a focus on printed textiles and Unisex oversized silhouettes. The collections concentration will be on over embellishment, embroidery and heavy hand detailing with garments infusing the brands street wear ethic with vivid clashing colours and distinct tribal prints.
New digital prints will be showcased alongside treated fabrics, wax coated cottons and original African screen prints. The popular oversized silhouettes associated with the designer will continue into the new season with the prints now being translated into the cut and silhouette of the garments. This season will continue with the unisex ethos of the brand with the idea of genderless clothing incorporating women's and menswear versions of all garments seen within the collection.
These pieces include oversized t-shirts and t-shirt dresses, oversized jumpsuits, laser cut bomber jackets, tight fitting digital print jersey dresses and Harlem pants. neck pieces, scarves and jewellery will also be part of the new collection as the diffusion built up neck pieces released in July had sell-out success.
Priding itself on highly energetic unusual tribal statement pieces alongside wearable street wear items, Isolated Heroes has been highly sought after by a number of MCs, stylists and performers with pieces from the collection being sent over to the 2011 MTV VMA's held earlier this year in Los Angeles. Other clients include the amazing MC Gaff E, Peaches, MS FITZ, "Gucci Gucci" singer Kreayshawn and Cata.Pirata lead singer of South African band Skip&Die. The innovative concepts behind the garments ensure that Isolated Heroes remain at the forefront of a growing Unisex market.
There has been an overwhelming press and buyer interest in the label within the UK and overseas, including stores in London, Berlin, Stockholm, Paris and Japan. Isolated Heroes has been featured on websites such as A Shaded View of Fashion, Bitching & Junkfood, Style Scanner, Kingdom of Style, Tim & Barry, and The Skinny as well as magazines such as SLAVE magazine and Indicate.
An event will be taking place in London during the month of December to mark the official launch of the label prior to the showcase of the new Autumn/Winter 2012 collection at London Fashion Week in February. This event will allow press and buyers to view the collection and buy exclusive pieces.
For more information & Full Look Book visit www.Isolated-Heroes.com.
