Refinery’s result-driven marketing has been recognised in a leading industry awards scheme in which the agency took home two awards, Best Integrated Agency and Best B2B Marketing Strategy for its Magnet Trade Take Off Campaign.
Now in its third year, the MiAwards run by the Marketing Industry Network identify and highlight the very best in marketing, media and communications agencies, teams and individuals across the whole of the UK. The judging panel was expanded this year to include clientside marketers as well as senior agency side professionals and an awards dinner took place in Manchester mid November.
At the start of the year, Refinery was listed as the 19th Most Awarded Agency outside of London by The Drum Magazine and, as the 2011 awards season draws to a close, these latest awards take Refinery’s trophy count this year to seven wins this year alone, plus nominations, including a Silver in the Roses Advertising awards, two awards at Fresh – a silver and a bronze (both for advertising) and a B2B Marketing award; four nominations in the RAR awards, and agency nominations in the Drum Marketing and How Do awards; plus managing director Nigel Papworth was given an OSBA (Outstanding Social Behaviour Award) for his work for local charity Mothers Against Violence.
Commenting on the awards Nigel said: “‘Winning any award is great, but the Integrated Marketing Agency of the Year Award is extra special, because it is a judgment that says we are currently the best at what we do; a great endorsement for our clients and potential clients, plus a pat on the back for the entire team at Refinery. All of which we thought was worth a toast – so it was champagne for everyone on Friday!’’
