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Jargon PR takes off with Air2Air

Posted by Katy Cowan in News on Monday 12th October 2009. Tagged with Marketing & PR.

Air2Air the UK re-seller for the Draganflyer X6, a unique and state-of-the-art 6-rotor helicopter featuring a revolutionary aerial photography system, has hired Jargon Public Relations for its UK launch. 

The campaign will involve building awareness of the brand and generating sales leads throughout the UK media.

Jargon Public Relations will run a media relations campaign focused on the consumer technology media and a number of business-to-business vertical markets.

The campaign will highlight key features of the DraganFlyer X6 including its 11 sensors and in built SteadyFlight system - that stabilises video and photography during flight, as well as the unique design and functionality that allows video in high definition, low light, thermal infrared and 10.1MP still pictures to be captured.

David Cooper, Director, Air2Air says “Our ambition is to be recognised as the technology in order to achieve high quality ariel photography and video.  The Draganfly X6 has the technical and functional advantage over all other products in the market and can operate at up to 8,000 ft.  We are, quite literally, well above the competition."

Simon Corbett, managing director and founder of Jargon Public Relations said: "The Draganfly X6 is not just a desirable boys toy, its extensive range of uses apply to a number of professional markets from photographers through to the emergency services.

"We are increasingly seeing clients looking for communications expertise spread throughout consumer, corporate and business media.  The four person account team will offer an understanding of consumer and business issues and have the drive and determination to deliver outstanding media results."


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